Tag Archives for : marketing
Achievements aren’t always the first thing you look for. When people are looking for ways to evaluate whether an organization is producing results and maximizing positive outcomes and achievements, we have a tendency to go straight to the hard data: percent of money going to overhead, measurable numbers of people reached, and quantifiable indicators of growth. These numbers are essential.
Charitable giving can be an incredibly beneficial component of healthy family life, and many families engage in philanthropy together. Whether they attend church or a charitable event, volunteer together, or talk about what charities to donate to, research shows that the more respondents engaged in charitable activities with their families growing up, the more likely they are to give and volunteer.
Ethical storytelling is more important than ever. Here’s why nonprofits need to take a strong stand and commit to higher standards when sharing the stories of others. Ethical Storytelling: What We Learned When our President, Rachel Goble, began to formulate the idea of ethical storytelling in regards to how nonprofits approach narratives, her initial impetus came from the impact on.
2017 was one of our best years yet, with so many exciting moments and accomplishments to share! Here are some of the highlights: We re-branded our work from The SOLD Project to “The Freedom Story” in solidarity with our values of Ethical Storytelling; Resources at our Pong Prae and Chiang Rai Resource Centers were accessed over 2,900 times by at.
Ask someone who they are. They might tell you about their family, their home, their dreams, or their fears. They might tell you about where they grew up. Or the kind of work they do. Or all about their favorite sports and hobbies. No matter where they start, unless they’re giving you the drabbest of information – I’m 5.7, of.
Today, we are excited to share with you a newly released book! Lauded as energizing, infecting, exciting, and inspirational by personages ranging from Kevin Bales to CNN execs, as well as business leaders and Obama administration officials combating trafficking, Justin Dillon’s new book, A Selfish Plan to Change the World, is a call to action to imbue our lives with.
With each new year, we are given a new opportunity to make it better than the last. Even though it is the middle of January, it is never too late to plan the ways your company can be more involved in giving back to the community. Some of the best corporate giving campaigns are those that match your company’s skills.
Giving to charities is on a decline. Corporate contributions, especially, have declined from a high of 2.1 percent at its peak in 1986 to just around 0.8 percent in 2012. It’s understandable. With every transaction scrutinized, traditional corporate philanthropy is considered an inappropriate use of funds. And yet, the demand for socially responsible companies grows. In fact: 90% of U.S..
Marketing can be a scary, even dirty, word in the nonprofit world. But good marketing is nothing more than engaging your audience in an authentic way. Your organization’s goals are to make a difference in the world–your marketing goals are to bring people along with you. Nonprofits generally don’t have a lot of money or resources to focus on a.